Time Enough


I have been tinkering for, well, decades really.  Thinking about getting this done.  Gonna write some this year.  Going to get this off the ground.

It just never seems to happen.

So many of us are in the same boat, dreaming of getting a creative project off the ground, dreaming of  accomplishing some dream: finally writing that story, that song, or drawing that picture…

What stops us? Well, in most cases, it’s a set of common fears that actually can be addressed.  There are no ‘Three easy steps to becoming a world-renowned artist!” But there are a few solid actions you can take to finally overcome the procrastination and get out the door on your own creative adventure.

So, here we go:

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Categories and Tags


If you write about a variety of subjects, categories can help your readers find the posts that are most relevant to them. For instance, if you run a consulting business, you may want some of your posts to reflect work you’ve done with previous clients, while having other posts act as informational resources. In this particular case, you can set up 2 categories: one labeled Projects and another labeled Resources. You’d then place your posts in their respective categories.

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Plan Your Content


If you’re considering adding a blog to your site, you’ll want to have a plan beforehand. Planning your blog will help your subject matter remain consistent over time. It’ll also help you determine whether or not there’s enough material to maintain a steady stream of posts.

One pitfall many new bloggers run into is starting a blog that isn’t posted to frequently enough. A shortage of recent posts can give your visitors a bad impression of your business. One may think “I wonder if they’re still in business” or “they may want to hire a writer.”

A blog, like any other customer facing aspect of your business, communicates your brand. If it isn’t maintained and given proper attention, people will notice. Post regularly and keep your content fresh. Give your audience a reason to visit often.

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